Since
the day Facebook has launched it has captured attention of millions of users
around the globe, there are around more than 1 million active on this social
network. Facebook has launched various features in the past as well to uphold
the interest of its users like new user interface, new features introduced in
privacy tab etc.
But
this time Facebook has come up with a very strong and much needed feature named
as “Anonymous Login”. This feature
has given right to users to have control over information they share with third
party apps. It will encourage users to use these apps as they can easily use
these apps without any fear of having their personal information misused.
“In upcoming months the team of Facebook will
launch a newly designed dashboard that gives users an access to manage or
remove the third party application connected with their social profiles” Mark Zuckerberg,
the founder of Facebook , told this news in conference of about 1700 people.
Top Announcements
Made on Facebook’s F8 Conference
Network Ads
for Audience
This
is one of the most waited features of Facebook where it allows advertisers a
way to expand their campaign ads into other mobile apps apart from Facebook . In
coming time, FAN (Facebook Audience Network) will take in distinct modes of
traffic that comes from web. This network will successfully works with
interstitial ads, banner ads as well as native ads. It will be one of the
biggest moves for Facebook as they will move Facebook’s proprietor web properties
into other mobile applications.
New Mobile like
Button
A
new feature is lined up for launch so that users can like and share a
particular post with their network using their company’s mobile app. It will
also include a feature of “send to mobile” that will download the app directly
from web Facebook to mobile Facebook and also a newly designed dialogue box
will be available for developers.
User
Permission
This
option comes in with new anonymous login feature which is explained below and
it will included in advanced permission which provides an advantage to users to
be much choosy about the information that they share with other apps using Facebook login.
AppLinks
This
is also a unique feature for users but a typical one for developers to develop
as it’s a new scheme which will permit to have a deep linking among native
applications. The URL will check if the compatible applications with the device
are installed it or not and if not ten it will automatically load it on mobile
if it’s available.
Anonymous
Login – Most Spectacular Feature
So
from now on, whenever users go to a third party site they will get an additional
feature of “login as anonymous” so that they don’t need to fill in their
personal data. Facebook is one of the most eminent and popular social platform
that holds the largest number of users across the world. Developer of third
party app/website allows users to sign in with their Facebook account, in this
way it makes the things easier for users as they don’t have to go through the
of sign up and verification procedure and for developers the plus point is they
get the data of Facebook like your profile, picture which they can use in order
to power their apps.
The
main reason of launching this app is to continue interest and trust of users in
using external apps. As whenever any user use an app that asks for your
personal details and access over your accounts and news feed, they also have a
fear in their mind pertaining to the privacy of their data and also spam that
can affect their friend circle.
As
with “Anonymous login” your information won’t be tracked with them but there
will be one person who will have complete track of your every steps and that
person is none other than “Facebook”
itself. That means even though you login as an anonymous users but Facebook will still jot down all your activities like if you are signing in a dating
site despite of being married, then Facebook will know it.
So,
now users can feel more secured while using a third party app with their Facebook account as they can have complete control over the data they share by choosing
“log-in as “anonymous” feature.
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